Writing Effectively on Social Media
Summary
Writing effectively on social media course is designed to communicate
professionally and to create online content of all kinds. It covers how to write
content for blogs, social media and many other online platforms. You will
learn to write in a way that makes your ideas resonate and stick in the digital
world. You will also learn practical techniques to translate plain “good writing”
into effective writing.
professionally and to create online content of all kinds. It covers how to write
content for blogs, social media and many other online platforms. You will
learn to write in a way that makes your ideas resonate and stick in the digital
world. You will also learn practical techniques to translate plain “good writing”
into effective writing.
Programme Objectives
- Gain an understanding of the reason for the different types of social media applications and when, why and how they should be used.
- Visualize how people read and consume information differently online and apply it your own writing.
- Apply keyword strategies for search engine optimization so that your content gets discovered.
- Write content for blogs and social media that inspires people to follow and share.
- Distil your writing down into its purest, simplest form for microformats like Twitter and SMS.
Who Should Attend
This course is recommended for all professionals who create communication texts, since almost all written content is destined for the social media.
Duration
2 Days