Sales play a key role in building loyalty and trust between the customer and business. In any organisation, the sales department plays a pivotal role in the business success. The unique and important role of sales is to bridge the gap between the potential customer’s needs and the products/services that the organisation offers that can fulfill their needs.
The core mission is to promote standards of excellence in sales management, enhance the prestige, integrity and profile of the sales profession as a whole and to inspire sales personnel to greater heights of achievement.
• Understand segmentation in consumer and business markets.
• Understand how to target market segments for an organisation.
• Understand what is involved in a sales negotiation.
• Be able to prepare for a sales negotiation.
• Be able to implement sales plan.
• Improve sales team performance.
Who Should Attend
The course is suitable for Aspiring Sales, Marketing, Account Managers, Customer Service Personnel and Fresh Graduates who are aiming to develop their career in Sales & Marketing.