Level 4 – Certificate in Sales and Marketing Management
Summary of the Course
The Institute of Sales Management (ISM) is the professional membership body for salespeople. Its mission is to promote standards of excellence in sales and enhance the status of sales as a profession. Learners completing these qualifications will develop knowledge and understanding of the essentials in sales and marketing including planning, operations, finance, negotiation and sales team management.
- Course Content:
- 1. Managing responsible selling
- 2. Understanding segmentation, targeting and positioning
- 3. Managing a sales team
- 4. Sales negotiations
Learning Objectives
- Benefits for Individuals:
- • Develop your abilities in Sales and Marketing.
- • Raise your Profile in your Organisation
- Benefits for Employers:
- • High Performance and Increased Sales.
- • Increase in Overall Productivity & Profits.
- The core mission of the ISMM is to promote standards of excellence in sales and marketing management , enhance the prestige, integrity and profile of the sales profession as a whole and to inspire sales and marketing personnel to greater heights of achievement.
Who Should Attend
These qualifications are suitable for Aspiring Sales, Marketing, Account Managers, Customer Service Personnel and Fresh Graduates who are aiming to develop their career in Sales & Marketing.
Duration
3 months
Awarding Body
Institute of sales and marketing management
https://www.ismprofessional.com/
https://www.ismprofessional.com/
Assessments
One assignment per module.
Financing options
Eligibility criteria
In order to successfully pass the placement test candidate has to fit following criteria:
1. Excellent English language level
2. Experience in Sales and Marketing. Providing one of the following is required:
– Marketing related certificate or diploma
– Proof of previous experience
– Letter of justification